We love serving the digital marketing needs of nonprofits, especially through the Google Ad Grant.

Nonprofits Helped

Clicks Delivered


Click Through Rate Averaged

Impressions Served


Free For Nonprofits

Our goal is to maximize our partner nonprofits’ Google Ad Grant spend. And we do that on a completely volunteer basis. To learn more about Need by Need’s mission, click the button below.

*Numbers are as of May 27, 2023.

A Few Of Our

Partner Nonprofits


What They Say

“I was introduced to Jonathan Williams at Need by Need by a mutual friend. Before meeting him I’d never heard of a Google Ad, let alone a Google Ad Grant. Our first meeting changed all that. Beginning day one, Need by Need’s team has advised and guided all my decisions when it comes to increasing visits and traffic on our website. But their work does not stop there. They are also teaching us how to manage visitor experiences once they land on our site. We owe much of our success online to Jonathan Williams and his team at Need by Need. I highly recommend their services to anyone wanting to improve their online activity.”

Chris Larkin

Vice President of Development, Hubbs-SeaWorld Research Institute

“Need by Need is incredible! Their knowledge, flexibility, and availability make them extremely easy to work with and learn from. They go above and beyond to learn about our mission and strategize the best way for us to bring that information to the public. Their ideas have helped increase our digital footprint across our region!”

Taryn DeClue

Digital Media Specialist, Feeding Tampa Bay

“Need by Need approached the Danforth Center to help us with our Google Ad Grant. In the process of setting everything up, their team overcame several hurdles, including getting access to a previously set up account we had lost access to. After setting things up, they worked with Google to get our main website approved for the ad grant and several other websites our organization managed to utilize the ad grant. Working with their team is great, and we appreciate all their help over these years!”

Karla Roeber

Vice President of Public and Government Affairs, Donald Danforth Plant Science Center

I’ve worked with Jonathan Williams and Need by Need for years before bringing them on to help with Hopeful Horizons. They were able to set up the Google Ad Grant from scratch and work with us to generate as much traffic as possible using the ad grant. As a small organization, we appreciate Need by Need providing their services completely free of charge so we can dedicate our resources to our mission. Thank you so much, Need by Need team!

Erin Hall

Chief Development Officer, Hopeful Horizons

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